New Delhi, August 25, 2025 – Indian smartphone brand Lava has officially kicked off the sale of its latest budget 5G smartphone, the Lava Play Ultra 5G. The device brings a blend of affordability and next-gen connectivity, aiming to strengthen Lava’s position in the competitive sub-₹15,000 segment.
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Lava Play Ultra 5G: Price in India
The Lava Play Ultra 5G is priced at ₹12,999 for the base variant with 6GB RAM and 128GB storage. A higher 8GB RAM + 256GB storage variant is also available at ₹14,999. The phone is offered in two colors – Midnight Blue and Glacier Silver.
The device is available for purchase starting today on Amazon, Flipkart, and Lava’s official website, along with major retail stores across the country.
Key Specifications
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Display: 6.6-inch Full HD+ IPS LCD, 120Hz refresh rate
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Processor: MediaTek Dimensity 7020 5G chipset
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RAM & Storage: Up to 8GB RAM, up to 256GB storage (expandable via microSD)
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Cameras: 64MP main + 8MP ultra-wide + 2MP depth sensor; 16MP front camera
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Battery: 5,000mAh with 33W fast charging
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Software: Android 15 with near-stock UI
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Connectivity: 5G, Wi-Fi 6, Bluetooth 5.2, USB Type-C
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Launch Offers
To make the deal sweeter, Lava has announced several introductory offers:
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₹1,000 instant discount on purchases made via SBI, ICICI, and HDFC Bank credit/debit cards.
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No-cost EMI options starting at ₹2,166 per month.
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Free screen replacement for the first 6 months after purchase.
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Exchange bonus up to ₹2,000 on old smartphones.
Verdict
The Lava Play Ultra 5G packs competitive features like a high-refresh-rate display, a large battery, and a capable MediaTek 5G chipset, all at a mid-range price point. With its attractive launch offers, the smartphone looks like a strong contender for users seeking an affordable 5G upgrade without compromising on essentials.
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